Hello, I'm Antje XXX

TBC : As a Designer and Art Director specializing in branding and packaging in the Luxury / Beauty / Fragrance / Cosmetics sector, I have been developing high–value visual identities for over 20 years, leading international projects and creative teams.

Quadrilingual and multicultural (German, French, English, Spanish),

I combine high aesthetic standards with operational pragmatism and a sharp eye for detail.

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I founded and led Coty’s first in-house Design Studio in Paris, which I managed for 12 years (1996–2008), overseeing a team of six designers. In this role, I provided art direction, developed innovative packaging concepts, created graphic guidelines, and supervised production for brands such as :

Lancaster (skincare, suncare, makeup), Vivienne Westwood, Jennifer Lopez, Davidoff, Chopard, Jil Sander, Isabella Rossellini, and Yue-Sai-Kan (China). I also coordinated complex projects with R&D, legal, merchandising, agencies, glass manufacturers, and printers, across Europe and China.

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Since 2015, I have supported brands as a freelance consultant through AKR Design Consulting, with strong expertise in packaging, product development, supplier supervision, and press approvals.

More recently, I contributed to the relaunch of the skincare brand ORVEDA by Coty and designed the packaging for a Lancaster (Coty) skincare/suncare line extension, scheduled to launch in March 2026.

My background also includes six years of entrepreneurship (2010–2015) with the creation of ANTYÉ-PARIS, a bespoke high-end jewellery brand, covering business development, e-commerce, and press relations (featured in Vogue, ELLE, and Madame Figaro).

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